Hair Weekend, which we designed on hair fashion and hair care products, was launched to provide extra attention and footfall to shopping centers. In the event, a lot of world famous brands have set up and participated. Also, Turkey’s well known influencers and speakers took place in the Hair Weekend stage. The two-day Hair Weekend event ended with the fashion show featuring 25 models with the amazing show of Turkey’s famous choreograph Ferhan Aral. Star singer Bengü was also on the stage for explaining her beauty secrets and daily hair care. This event, which took place at Emaar Shopping Center, provided a total of +10.000 visitors to the daily footfall of the shopping center.